Program Est. 2024
Mission District • San Francisco, CA, USA
Our innovative Artist Spotlight program, launched in January of 2024, is designed to assist new artists in connecting with an audience and nurturing those relationships moving forward.
The objective with this program is to bring artists together with reassuring collaborators and resources to inspire confidence and enthusiasm in putting a show together and hosting the exhibition.
We want to be the springboard for artists aspiring to develop their career. We are proud to be able to offer a nominal participation fee for those artists selected for the program.
The Upside provides the use of our studio to host a 1-day reception each month to feature new artists.
There is no fee to apply for consideration and no commission split for any art or merchandise sold during the show.
If selected, a participation fee will be required of the artist, on a sliding scale, not to exceed $350. This fee provides the artist with assistance in curating, promoting and hosting their show at our studio in The Mission District. The Upside will advise each artist on optimal studio arrangement and the best time of day to showcase their work.
Each artist is featured and promoted on The Upside’s website and social media accounts during the month or their show. While The Upside helps to market the artists and their respective shows, each artist will also be required to self-promote their show on their own social media accounts and tag The Upside on those posts to optimize exposure.
To ensure the success of the show, artists are encouraged to bring out their own community to the show. This includes gathering a small crew of people to support them throughout the process as well as spreading the word throughout their community. The Upside provides assistance as well, but we have found that artists have more successful shows when their community shows up for them.
The duration of each monthly show is generally 4-5 hours on a Saturday agreeable to both the artist and the studio, but can potentially be on a different day of the week or run for a longer duration of the day. Artists have access to the studio for installation and set up of their show on the day of the event. Breakdown of the show and removal of art from the studio must be completed by noon the following day. Additional hours can be negotiated at the expense of the artist. Storage of art beyond this time available at our standard rates.
Our goal with this program is to create an approachable way for Bay Area artists to step into the spotlight and showcase their work with the least amount of angst. We are keeping expenses low so that artists can reinvest in their art and continue producing their creations to share with the community.
We hope to inspire artists to remain involved in the Spotlight program, assisting other participants in subsequent shows. Thus we require artists to be Bay Area residents.
We look forward to helping you grow!
Please complete this form to be considered for upcoming spotlights:
Thank you for your interest in showcasing your art with The Upside.
FAQ
Q: Can I apply even if I’m not a “gallery artist”?
A: Yes! The program is specifically designed to work for artists with less traditional industry experience. The Upside would be proud to host even your very first show.
Q: Can I volunteer to help?
A: Absolutely! We have a number of supporting roles available, including photography, podcasting, physical installation, social media.
Q: Will refreshments be served at the exhibition?
A: Complimentary water will be provided for guests attending the show. Artists may bring their own refreshments or The Upside has a refreshment package available for an additional fee.
Q: Is the $350 participation fee negotiable?
A: Yes, we operate on a sliding scale, since we understand many artists have financial constraints.
Q: Can artists play music during their exhibition?
A: Yes. We have speakers and an internet connection, ready to stream the playlist of your choosing. If you would like to bring in a DJ or other musical equipment for you show, this is also encouraged, but please check with us first to ensure your musical setup works in our space.
Q: Can artists under 18 years of age apply?
A: Yes, although they will only be considered with the consent of parent or guardian and participation by at least one supporting adult.
Q: What if I have other questions?
A: Just email us at spotlight@upside.art.